The HR Transformation Journey: From Purpose to Practice

FEATURED SPEAKER

Anna Salmi

SVP People, Communications and Sustainability at Posti Group

AGENDA OF THE EVENT

As organizations navigate constant change and rising expectations, HR leaders are increasingly at the forefront of business transformation. The shift toward purpose-driven leadership, cultural renewal, and strategic alignment puts HR in a powerful position to shape how companies evolve and grow.

This breakfast roundtable gathers CHROs and senior HR executives to explore the transformation journey — how organizations are redefining their culture, operations, and leadership through values-led strategies. A key part of this transformation is fostering meaningful employee engagement: ensuring that people feel connected to the company’s purpose, empowered in their roles, and inspired to contribute.

Together, we’ll discuss the challenges and successes of aligning purpose with people strategy, building cultures of trust and collaboration, and how HR can act as both a stabilizer and a driver in uncertain times.

08.30 - 09.15

Gosia Suchecka-Gyllenberg

Community Director & Country Manager, Finland

Welcome and Breakfast

09.15 - 10.15

Anna Salmi

SVP People, Communications and Sustainability at Posti Group

1. Posti’s Transformation Journey:

How Posti, a nearly four-hundred-year-old company, has renewed its operations and fostered a new culture of collaboration through purpose and values

2. Insights and Learnings:

What were the lessons learned along the way, and what are the future prospects in human resource management at Finland’s second-largest corporate employer.

10.30 - 11.30

Group discussion moderated by Workday

11.30 - 11.40

Gosia Suchecka-Gyllenberg

Community Director & Country Manager, Finland

Summary and thanks for today!

08.30 - 09.15

Gosia Suchecka-Gyllenberg

Community Director & Country Manager, Finland

Welcome and Breakfast

09.15 - 10.15

Anna Salmi

SVP People, Communications and Sustainability at Posti Group

1. Posti’s Transformation Journey:

How Posti, a nearly four-hundred-year-old company, has renewed its operations and fostered a new culture of collaboration through purpose and values

2. Insights and Learnings:

What were the lessons learned along the way, and what are the future prospects in human resource management at Finland’s second-largest corporate employer.

10.30 - 11.30

Group discussion moderated by Workday

11.30 - 11.40

Gosia Suchecka-Gyllenberg

Community Director & Country Manager, Finland

Summary and thanks for today!

EVENT PARTNER

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